14 Nov 2018

Marketing and Sales Performance Summit

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ENROLMENT: Afternoon of 14th November 2018 - Brussels

Theme for the day : Unlock your growth via better alignment and new ways of marketing and selling.

The Minds&More Performance Summits gather each year between 150 and 250 top professionals for a half day of learning, sharing of best practices and networking with peers. Best-in-class speakers from all over the world are convened to provide the audience with the latest insights and best techniques to achieve profitable growth through sales and marketing excellence.

Why participate ?

Customer needs and expectations are rapidly changing and businesses have to adapt fast to remain relevant and competitive. In this summit we will present strong cases of hands-on transformation in marketing & sales that can inspire every business leader.

Who should participate?

Business Leaders, Marketing or Sales Directors, BU Managers, Commercial Directors, Entrepreneurs.
This is an exclusive event for customers and prospects of Minds&More. It is not open for other consultants, unless exceptionally accredited by Minds&More (call our office at 02/704 49 40 for more information).

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Welcome & Networking Lunch


Keynote : Unlock your growth via better alignment and new ways of marketing and selling

Marketing and Sales are the growth engine of the company. More and more companies want to accelerate that growth by implementing sales and marketing automation platforms.

Due to time constraints implementing a platform however becomes a goal by itself and at the end of implementation the project does not create the expected growth.

13:50 until 18:00

Airplus: Aligning people and tactics on a marketing and sales plan for growth

Edwige Baron, Head Strategic Accounts & François Delvaux, partner Minds&More

Rexel: Preparing and helping organizations to implement a new CRM and ways of working

Joachim Vandermeersch, Project Manager & Patrick Michiels, associate at Minds&More

ADB Safegate: Driving a 'value based' commercial transformation

Jean-Luc Devisscher, Marketing and M&A Director

Swift: Towards a customer oriented Go-To-Market (GTM) approach

Anne-Sophie Dockier, Senior Market Analyst


Panel discussion

18:00 until 19:00

Networking Cocktail


Opening of The Marketer Of The Year 2018

Meet our speakers

  • Jean-Luc Devisscher, Marketing and M&A Director at ADB Safegate

    Jean-Luc Devisscher is a global player in delivering airport performance. He is in charge of Mergers & Acquisitions, Strategic Marketing, Product Communications , Marketing Intelligence, Marketing & Internal Communications, Corporate Social Responsibility, Customer Training and Program Management in Ohio, Minnesota, Sweden and Belgium.

  • Anne-Sophie Dockier , Senior market analyst at Swift

    High performance in Marketing, Product Management and Sales with experience in strategically driving growth for advanced Technology Services. She has also analytical and leading skills to achieve corporate goals with specialties in Mobile, Cloud, Security and Infrastructure Services.

  • Edwige Baron, Head strategic Accounts at Airplus

    Edwige has skills in Market Studies, Business plan, Canvassing for Business, Market Events and mostly to manage and develop a portfolio of global and national accounts. 

  • Joachim Vandermeersch, COO at Rexel

    Joachim has successful achievements of business projects; good knowledge of project management methodology (PMI) and capacity to apply it.
    He is also a team leader with people management skills and a Business 
    oriented expert with a deep knowledge of the credit insurance sector.

Additional information

Event Lounge - Event & Conference Center

Boulevard Général Wahis, Schaerbeek

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