Minds&More, the network of seasoned professionals in sales, marketing and transformation, launches the global Sales and Marketing Alignment survey in Belgium. The survey, organized by MathMarketing, aims to research the role that Sales and Marketing alignment is playing in the growth being achieved by B2B businesses today. Results of the 2005 global study on Sales and Marketing alignment revealed that businesses that achieved alignment had a significant competitive advantage over those that don’t. More specifically, businesses that achieved alignment were:
- Growing 5.4% faster year-on-year than their competition
- 38% better at closing proposals than non-aligned businesses
- Churning 36% fewer of their customers to competitors each year.
MathMarketing set the debate about alignment alight when they published the findings of their 2005 global study on Sales and Marketing alignment. But with the business environment evolving significantly since then, MathMarketing have decided to re-run their research, and are offering participants some valuable insights in return.
Participants will receive a full copy of the report to leverage valuable benchmarks in their own business. In addition, they will also receive an invitation to attend MathMarketing’s exclusive online Sales and Marketing Alignment summit, hosted by MathMarketing CEO Hugh Macfarlane.
During this online summit (open only to survey participants), Hugh will lead a discussion on MathMarketing’s research findings, and then take questions on the study, the findings, their recommendations, or anything else participants want to discuss.
For the Benelux region, participants will also be able to register to the Minds&More Annual Summit that will dedicate special attention to this 2013 Sales and Marketing alignment study. Save the date: October 9, 2013!
1.390 sales and marketing professionals from 84 countries took part in the 2005 survey. As a partner of MathMarketing, Minds&More invites all marketing and sales professionals in Belgium to participate and help to achieve a representative benchmark for Belgium. For that, Minds&More requires the participation of 150 local companies. Local results will help you to compare your score with local peers, enabling you to leverage valuable benchmarks in your own business.
To contribute to this leading global research, Click here to complete the survey.
MathMarketing is an international network of consultants that help accelerate the growth of your business by helping you to create sales and marketing plans and train your teams. Within its network of seasoned professionals, Minds&More offers certified MathMarketing trainers, coaches consultants in the Benelux region.
Jan Emiel Mommaertslaan 16B
Tel: +32 (02) 704 49 40