Annick Evenepoel is a creative, results-oriented marketing strategist with proven experience in international B2B and B2C marketing. As a senior strategist she is very effective in developing scalable go to market plans building brand value and revenue through a strong, insight driven marketing and communications practice. At the forefront of the latest trends and thinking in marketing, she is passionate about testing out innovative ideas and transformative technologies to connect with the customer.
Her strengths include excellent project and program management skills driving solid execution of the marketing plan across cross functional teams, stakeholder management, sound people management and coaching experience.
Areas of expertise: Go-To-Market Strategy | Integrated Marketing Planning | Campaign & Program Management | Digital & Traditional | Ecosystem and Channel Marketing | Community Marketing | Retail Marketing | Horizontal & Vertical Business Segment Marketing | Enterprise & SMB | Operational and Budgetary Planning & Control | Agency Management | Market Intelligence | High Tech Marketing
Institut d’Administration des Entreprises de Poitiers (France) – KU Leuven – Licentiaat-doctorandus in Business Economics
KU Leuven – Master in Business Economics
Assignment as EMEA Channel Marketing Lead in a global communications company