What is ‘Low Touch’ and Why You Should Care

What is ‘Low Touch’ and Why You Should Care

What Is ‘Low Touch’ and Why You Should Care The Covid-19 pandemic has a tremendous impact on our economy. We now live in a ‘low touch’ era with very little face-to-face contacts. This provokes a profound change in customer behaviour. To be able to...
Changing company behaviors since Covid-19

Changing company behaviors since Covid-19

At the Paperjam Marketing & Sales Breakfast Presentation last week, I asked the participants a number of questions on how their company’s behaviors have changed since the Covid-19 crisis. These are the results.By François Delvaux Did you more actively use social...

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