Digital Transformation vs. Customer Centric Digital Transformation

Digital Transformation vs. Customer Centric Digital Transformation

Everyone talks about digital transformation… but this topic is too broad 28 JANUARY, 2019 By Salvator Vella, François Delvaux As written in our last blog in December, there is no safe harbour to shield businesses from the growing importance and new behaviours of...
Evolution In 2019 Impacting B2B Marketing And Sales

Evolution In 2019 Impacting B2B Marketing And Sales

Evolution in 2019 impacting B2B marketing and sales trends 6 DECEMBER, 2018 Recently we have given speeches to marketing and sales professionals of B2B companies (be it at our recent Marketing and Sales Performance Summit or at events organized by Showpad or our...
The Sales Enablement Revolution and its Impact on B2B companies

The Sales Enablement Revolution and its Impact on B2B companies

The sales enablement revolution There is an important revolution underway when it comes to the practice of selling in the business to business (B2B) environment. B2B sales opportunities are generally be qualified as ‘complex’ – meaning that the sales person will have...
5 Secrets to Measuring and Managing Sales performance

5 Secrets to Measuring and Managing Sales performance

On our Mingle Monday hosted on 16 March 2015, we discussed the Secrets to Measuring and Managing Sales performance with a panel of 20 Belgian Sales and Business Leaders. During this interactive and interesting session we offered with my colleague Thomas Donck, Partner...

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